In modern times, tech success has been measured by the usage of the company's name. Every company starts out as a proper noun. You've got restaurants: Chili's, Olive Garden, Bartini Prime, and so on. Hotels such as Marriott, Hyatt, and Hilton. In tech, think Microsoft, Cisco, and Dell. That's what companies like those are: nouns.
But when you are a company and have a service, as its use becomes more common, you could be one of the lucky ones and become a verb:
- "I am going to Amazon my gift.”
- "I'll just Google it to prove I'm right."
- "I know if I Facebooked it, it has to be true.
The other day was exciting. I was in a conversation with a mineral investor and he used RealX as a verb! It caught me off guard and gave me pause. He said, "We just moved to a new focus area, I RealXed the area first to get a head start."
Needless to say, I was floored. Not because he did the research on the Exchange, but because it was now ingrained as part of his process. It was an action item. This mineral investor wanted to find mineral rights for sale, and because of the downturn resources were limited. His first instinct to buy mineral rights was to RealX it. It saved him a considerable amount of everyone’s most precious currency: time.
So, I want to help everyone to use our new verb:
- Leasing Mineral Rights… RealX it!
- Selling Mineral Rights… RealX it!
- Buy Mineral Rights… RealX it!
You can see where this is going. RealX first, it can only help.
It's an exciting time at RealX. We are growing at a staggering rate, and our development team is working as hard as ever. We look forward to all of you having a chance to RealX it in the near future.
